Leading brands trust our proven video marketing solutions
Canadian Tire collected thousands of authentic videos
Canadian Tire runs the TESTED For Life in Canada Program, featuring Canada’s largest consumer tester group. They needed a cost-effective solution to produce the videos for their program at scale. By choosing StoryTap, Canadian Tire collected over 4,500 videos and counting while saving costs on high production fees. More than 3,500 videos are indexed to Google, and the videos have garnered millions of views online.
UCLA recruited new students to their FEMBA program
When the pandemic hit in 2020, UCLA needed a digital solution to recruit new students to their Fully Employed MBA (FEMBA) program. By partnering with StoryTap, UCLA was able to collect tons of videos from student ambassadors quickly and at scale. As a result, UCLA successfully ranked #1 on Google search with their Video Reviews, and in just one year, the videos became the top playlist on their YouTube channel.
Danone built brand advocacy with user-generated content
Danone was looking for a new way to build its brand advocacy strategy and further understand its customers. They were interested in collecting UGC but wanted an easy and automated solution. Danone chose to work with StoryTap because of how simple the platform is to use. In choosing StoryTap, Danone gathered Video Reviews, testimonials and FAQ videos for three of their brands. As a result, they saw a 198% increase in CTR for their ad performance and a reduction in CPC by 28.9%
Kari Gran turned shoppers into buyers with video reviews
Kari Gran is an eCommerce natural skincare brand. Despite having thousands of 5-star written reviews, they wanted to build deeper personal connections with their customers online. Using StoryTap, Kari Gran collected authentic brand-led Video Reviews from their customers. Once embedded on their site, they saw a dramatic increase in customer engagement that helped convert hesitant shoppers into confident buyers.