UGC B-Roll

Collect amazing B-roll video content from customers

Use StoryTap to collect video stories AND directed B-roll content from your customers, members, or staff.

We get it, you need B-roll video

However, not all B-roll is created equal, the video content you use in your social media and digital ads might look great, but if it doesn't connect it doesn't matter.

StoryTap offers another way

Using our patented UGC video platform you can collect authentic video stories AND guided B-roll from your real customers and members.

How it works

You get to direct the story AND the B-roll that your customers record. Then use this original video content anywhere online (or offline).

Direct the video

Using StoryTap, you simply write the prompts for your customers or members.

They will answer these questions on video, and for B-roll, will record exactly what you ask for.

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Easily review & edit the videos

Get notified as your videos roll in, and easily manage and organize them in the StoryTap video library.

Use StoryTap's video editor to create montages with real people plus the B-roll content, or download the videos for use anywhere.

Share everywhere

Quickly post your videos to TikTok, Instagram, YouTube and more!

Let your customers share their videos on social media for further reach.

Easily add the videos on your website with StoryTap's one-line embed code.

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UGC B-Roll Use Cases

See some of the many ways you can use StoryTap for your brand B-roll.

Product testing
Get customers to demonstrate how they use your product in real life.
Show it off
Let customers show off how they use your product or service.
Unboxing
Make it easy for your customers to make unboxing videos your brand owns.
Book a demo today

Book a demo with our team below and learn more about UGC B-roll for your brand 👇

Brands who've trusted StoryTap for video

Frequently asked questions

Are you an agency?

No, StoryTap is a video platform for automating video collection. However, our enterprise plans include a dedicated customer success member.

Do I own the video rights?

Yes! Once the customer shares the video, you own it in perpetuity.

Can I direct the B-roll?

Yes! You use StoryTap's prompting system to guide your customers or members in what to record.

Can I collect only B-roll?

You could, but we always recommend collecting real video stories from your customers at the same time. It takes no extra time and you have way more assets to use.

Will customers actually record?

Yes! We've worked with all types of brands and customers of all ages, and with the right ask and incentive, you will get video.

Can I download the videos?

Yes! You can download the videos and then use them anywhere.

Can I embed the videos on my website?

Yes! StoryTap has a powerful embed builder that allows you to add videos to your site easily, totally customized to your brand, with one line of code.

What are you waiting for?

Book a demo with our team to learn about organic UGC B-roll and more.