UGC B-Roll
Collect amazing B-roll video content from customers
Use StoryTap to collect video stories AND directed B-roll content from your customers, members, or staff.
We get it, you need B-roll video
However, not all B-roll is created equal, the video content you use in your social media and digital ads might look great, but if it doesn't connect it doesn't matter.
- Stock video might look great, but it doesn't represent your brand, and customers know it
- Recording your own stock video can produce better results, but is costly and time consuming
- AI and generated video is similar to stock video, but feels even less real

StoryTap offers another way
Using our patented UGC video platform you can collect authentic video stories AND guided B-roll from your real customers and members.
How it works
You get to direct the story AND the B-roll that your customers record. Then use this original video content anywhere online (or offline).
Direct the video
Using StoryTap, you simply write the prompts for your customers or members.
They will answer these questions on video, and for B-roll, will record exactly what you ask for.


Easily review & edit the videos
Get notified as your videos roll in, and easily manage and organize them in the StoryTap video library.
Use StoryTap's video editor to create montages with real people plus the B-roll content, or download the videos for use anywhere.
Share everywhere
Quickly post your videos to TikTok, Instagram, YouTube and more!
Let your customers share their videos on social media for further reach.
Easily add the videos on your website with StoryTap's one-line embed code.

UGC B-Roll Use Cases
See some of the many ways you can use StoryTap for your brand B-roll.
Product testing
Show it off
Unboxing
Book a demo today
Book a demo with our team below and learn more about UGC B-roll for your brand 👇
Brands who've trusted StoryTap for video





































Frequently asked questions
Are you an agency?
Do I own the video rights?
Can I direct the B-roll?
Can I collect only B-roll?
Will customers actually record?
Can I download the videos?
Can I embed the videos on my website?
What are you waiting for?
Book a demo with our team to learn about organic UGC B-roll and more.