eCommerce Archives

How Many Video Reviews Does Your Site Need to Convert Shoppers?

How Many Video Reviews Does Your Site Need to Convert Shoppers?

Video reviews are an integral part of an online store. They give shoppers social proof they can trust when deciding whether to buy. They’re compelling, informative, entertaining, and, most importantly, bingeable. Binge-watching has become a norm in 2023. 35% of...

September 21, 2023

The Undeniable Power of Combining Text and Video Reviews

eCommerce Video Reviews Video Technology

The Undeniable Power of Combining Text and Video Reviews

Customer reviews are the foundation of a successful eCommerce store. Shoppers everywhere rely on them to make informed purchases. However, not all reviews have the same impact. Most brands display only text reviews on their product pages. But shoppers crave more...

September 15, 2023

Page Speed: 5 Factors Slowing Down Your PDP Load Time

eCommerce Product Page Video Marketing

Page Speed: 5 Factors Slowing Down Your PDP Load Time

Page speed is critical to driving conversion. And slow page load time is like losing money. With so many options available, shoppers today don’t have to suffer through slow-loading websites. If a PDP takes too long, they can easily navigate...

August 21, 2023

Get Ready for Q4 Sales With Video Review Technology That Drives Conversion

eCommerce Video Reviews Video Technology

Get Ready for Q4 Sales With Video Review Technology That Drives Conversion

The busiest quarter for online sellers is right around the corner. Ahead of the Q4 sales period, eCommerce brands everywhere are gearing up for the biggest selling time of the year. For most, that means stocking up on products, refining...

July 27, 2023

5 Examples of Customer Videos That Drive Sales

Customer Videos eCommerce

5 Examples of Customer Videos That Drive Sales

Customer videos, like video reviews and video FAQs, increase online sales and drive conversion for eCommerce brands. For one, they’re an engaging way for shoppers to learn about new products and see them in action. Secondly, the videos can be...

July 6, 2023

The Power of Video Storytelling in eCommerce

eCommerce Video Marketing

The Power of Video Storytelling in eCommerce

Picture this: you wake up in the morning and grab your phone to check your messages. As you scroll through your social media feed, how many brand interactions do you come across? The answer is likely countless. We live in...

June 29, 2023

Video Commerce: How to Create Shoppable Videos That Convert

eCommerce Shoppable Videos

Video Commerce: How to Create Shoppable Videos That Convert

As the world of eCommerce continues to evolve, brands are seeking innovative ways to captivate shoppers and increase online sales. That’s where video commerce or video shopping comes in. Video commerce, aka using videos to sell products or services online,...

June 22, 2023

8 Proven Ways to Boost eCommerce Sales With Customer Videos

Customer Videos eCommerce Increase Conversions

8 Proven Ways to Boost eCommerce Sales With Customer Videos

Are you searching for the secret sauce that will boost your eCommerce sales? If you’re like most brands, you’ve set up your online store, written product descriptions and even have text reviews on your product pages. But, over time, you’ve...

June 15, 2023

eCommerce Product Page

How to Optimize an eCommerce Product Page for SEO in AI Search

AI-based search engines are here. Google recently announced they are releasing a new version of their search that is powered by AI. And it’s only time until all search engines follow suit. So, what does that mean for your eCommerce...

June 7, 2023

Next Generation Product Pages: How Customer Video Reviews Will Increase Conversion

Customer Videos eCommerce Product Page Video Reviews

Next Generation Product Pages: How Customer Video Reviews Will Increase Conversion

A product detail page (PDP) can make or break a sale. It’s where shoppers learn about product features and benefits, reference customer reviews, and ultimately decide whether or not to make a purchase. With so much riding on the effectiveness...

June 1, 2023

5 Essential Video Analytics Metrics Every eCommerce Business Should Track

eCommerce Video Marketing

5 Essential Video Analytics Metrics Every eCommerce Business Should Track

So, you’re on a mission to increase online sales, and you’ve produced eCommerce videos. You’re using them on your website, your marketing and sales channels, social media, and other places in your business—an excellent step in the right direction. But...

May 25, 2023

Impressions to Conversions: How eCommerce Brands Can Increase Online Sales

eCommerce Video Marketing

Impressions to Conversions: How eCommerce Brands Can Increase Online Sales

If you work in eCommerce, you know the competition for sales has never been fiercer. With so many options available, how can you make your brand stand out and increase online sales? One way is by using eCommerce videos on...

May 19, 2023

4 Ways Retailers Can Use Video to Create a Seamless Shopping Experience

eCommerce Video Marketing

4 Ways Retailers Can Use Video to Create a Seamless Shopping Experience

The state of retail is ever-evolving. Thanks to the COVID-19 pandemic, buying online was once a necessity, with in-store shopping taking a backseat. But as the world recovers, the pendulum is swinging back towards in-store shopping. 2023 data shows a...

May 11, 2023

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Category: eCommerce

How Many Video Reviews Does Your Site Need to Convert Shoppers?

The Undeniable Power of Combining Text and Video Reviews

Page Speed: 5 Factors Slowing Down Your PDP Load Time

Get Ready for Q4 Sales With Video Review Technology That Drives Conversion

5 Examples of Customer Videos That Drive Sales

The Power of Video Storytelling in eCommerce

Video Commerce: How to Create Shoppable Videos That Convert

8 Proven Ways to Boost eCommerce Sales With Customer Videos

How to Optimize an eCommerce Product Page for SEO in AI Search

Next Generation Product Pages: How Customer Video Reviews Will Increase Conversion

5 Essential Video Analytics Metrics Every eCommerce Business Should Track

Impressions to Conversions: How eCommerce Brands Can Increase Online Sales

4 Ways Retailers Can Use Video to Create a Seamless Shopping Experience

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